Two Liverpool high school students have won a national motor competition.

The Headlight competition – part of a new initiative developed by the Institute of the Motor Industry (IMI) along with specialist teachers through the National Schools Partnership – aims to improve motor industry interest among those studying business-related courses.

Students had to market a car focusing on brand, product and promotion.

Peri Meadows, one of the winning students, said: "It’s great that as well as enjoying a prize ourselves, by winning the minibus, we had also won a prize that can be used by the whole school too."

Head of professional development at the IMI highlighted that the motor industry is not just for technically-minded individuals and offers plenty of opportunities in areas such as sales, management, marketing, human resources, finance and administration.

North American International Auto Show (NAIAS) recently held an amateur photography contest which included a new category for electric vehicles, reflecting the changing direction of the industry.

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